Ruto CS requests the president’s daughter, Charlene to help secure legacy
Sports Cabinet Secretary (CS) Ababu Namamba makes one request to Charlene Ruto to secure his legacy under his docket
Sports Cabinet Secretary (CS) Ababu Namamba makes one request to Charlene Ruto to secure his legacy under his docket.
CS Namwamba, on Tuesday, January 23 had a meeting with Charlene Ruto over the ministry’s brainchild project, Talanta Hela Initiative.
Namwamba informed the President’s daughter that the initiative had great potential to help youth earn from their talents and skills.
To popularize the project, the CS begged Charlene Ruto to take advantage of her considerable social media following.
Despite early challenges, Namwamba stated that Charlene’s backing was essential to the initiative’s transformation and success under the Kenya Kwanza administration.
“They discussed areas of mutual interest and collaboration, with CS Ababu assuring Charlene Ruto of his Ministry’s keen focus on promoting the youth affairs through monetization of the creative and sports industries in line with Talanta Hela program,” the Ministry stated.
“Additionally, the CS called on Charlene to use her great social media presence and her huge following in support of the revolutionary Talanta Hela initiative, which is already putting #PesaMfukoni on the youth, sportsmen, and women as well the creatives.”
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On her part, the newly appointed Kenyan Blood Ambassador lauded CS Ababu for his transformational leadership at the ministry, acknowledging the huge benefits of the Talanta Hela program in identifying, nurturing, and monetizing talents.
The Talanta Hela online adds yet another dimension to the ministry’s talent nurturing, and identification, with scouting now expanding to every corner of the nation, supported by the digital platform.
The CS said during its launch that Talanta Hela is a “Practical Manifestation of Bottom-up, and has created that critical mission pipeline to tap talents from the grassroots, including the schools’ ecosystem, and tunnel those talents to the very top where they can where they can be monetized to benefit the individual: the family, the community and the Nation”.
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